Learn the key fundamentals for sustainability communication with our webinar!
The current Greenwashing and Green Claims directives have fundamentally changed how sustainability claims are and will have to be made and verified within the European Union. In this webinar, you’ll explore essential guidelines for sustainability communication in the EU, Belgium and the Netherlands, including do’s and don’ts, a handy checklist, and plenty of concrete examples. Our aim is to provide you with a clear understanding of the current legislation, enabling you to communicate about your products, services and organization ethically without falling into the trap of greenwashing.
You are communicating about sustainability? Then this webinar is for you!
This webinar is relevant for anyone working within the EU in sustainability, communication and legal compliance: sustainability managers, marketing professionals, those responsible for product labeling, legal teams,…. Whether you’re in the early stages of developing sustainability initiatives or already have established claims, this webinar will provide crucial insights to navigate the evolving regulatory landscape.
What to Expect?
- Overview of the European Directives: a comprehensive overview of the Greenwashing and Green Claims directives, including their current status and what to expect as they become national law.
- Concrete Do’s & Don’ts at the European Level: learn how to craft sustainability claims that meet the standards, avoiding common pitfalls such as vague language and unsubstantiated statements.
- National Guidelines for Belgium and the Netherlands: gain specific insights into how Belgium and the Netherlands are implementing the European directives.
- Quick Checklist: a checklist that you can go through to see if your current communication complies with the current legislation.
- Case Studies: a detailed overview of practical examples highlighting where communication goes wrong and successful cases that adhere to the regulations.
Claim Access now !
Once you have completed the purchase you will receive instant access to the online training in your mailbox, ready to get started straight away!
